the future now passes through ESG

According to a survey by KPMG-UK, 46% of people want their company to demonstrate commitment to ESG metrics. Among those most interested in adapting companies to sustainability issues are the younger generations, who will feel the impacts of climate change more directly.

Significant transformations are happening before the eyes of society, mainly with the popularization of ChatGPT and Artificial Intelligence (AI), which has been raising questions about the future of many jobs and areas of knowledge. And precisely, among the emerging areas, is the ESG demand.

Data from another survey, this time from the Global Student Outlook Report, indicate that 87% of young people entering the job market said that being able to make a positive contribution to society and the environment is an important part of their career choice.

Watch the video above with expert Hugo Bethlem, co-founder and chairman of Instituto Capitalismo Consciente Brasil, commenting on the current importance of ESG.